EFFECTIVE SOLUTIONS FOR YOUR BUSINESS
Website Creation and Promotion
in Google Ads
The Path to Success
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ADVANTAGES
Why Choose Us
We don’t aim to make a site just beautiful or trendy. We make it modern and selling, which means user-friendly and effective for business. The website we create is a turnkey tool for solving business tasks.
- Experienced Team: Specialists with years of experience in web development and internet marketing.
- Individual Approach: We consider all the features and needs of your business.
- Transparency and Reporting: Regular reports and consultations at all stages of work.
- Modern Technologies: Using advanced technologies and tools to achieve the best results.
AI Technologies
Implementation of artificial intelligence for process automation and improving the efficiency of marketing strategies.
A/B Testing
Analysis of user behavior on the site and determination of the most effective solutions and increase in conversions using A/B tests.
Advanced Analytics
In-depth analysis of data collected from advertising to understand user behavior and optimize promotion strategy.
Support and Development
We don’t leave you after the site launch, offering continuous support and development to adapt to new market requirements.
OUR SERVICES
Comprehensive Solutions for Your Online Business Development
We have collected the best solutions in marketing, design, and web development to stimulate the growth of leading brands and companies.
Website Development:
We will help you choose the optimal solution and implement it at the highest level, providing all the necessary advantages.
Redesign and Optimization:
Improving user experience, increasing speed, and boosting conversion rates, ultimately leading to increased business revenue.
Website Promotion:
Managing advertising campaigns aimed at attracting audiences, increasing the visibility of your business, and boosting conversions.
Technical Support:
Focus on business: the ability to fully concentrate on business development, leaving tedious technical aspects to professionals.
PRICES For website development and Promotion
Choose the Right Plan for Your Business
Landing page
Corporate website
Individual
calculation
Basic plan
Ad Budget: up to €500/monthProfessional Plan
Ad Budget: up to €1200/monthPremium Plan
Ad Budget: no limitInitial setup of a Google Ads account - 250 € regardless of the chosen package.
Landing + Basic Promotion Plan
Corporate Website + Professional Promotion
Choose any combination of plans and get
Initial Google Ads account setup - €250 regardless of the chosen package.
INTERNATIONAL EXPERIENCE
Our Achievements in Numbers
PORTFOLIO
Examples of Websites
CraftBoutique
Online Store
Niche: Yarn and soft toys
Creation of logo, corporate style, website design, and user account. Professional layout, SEO optimization, indexing in the browser. Our team fully met the client’s tasks.
Fortes Interiors
Landing Page
Niche: Construction company, luxury boutique and store finishes
Transferring domain to another hosting, creating and designing the site, adapting for all types of devices. Professional layout, SEO optimization, indexing in the browser. The goal was to create a portfolio site.
Sole Hills
Landing Page
Niche: Real estate sales
Creation of logo, corporate style, website design, and content. Professional layout, SEO optimization, indexing in the browser. Our team completed all work quickly as per the client’s request.
Russian Yard
Corporate Site
Niche: Construction-project company, finishing, and repair of premises
Site content, creation and design of the site, adaptation for all types of devices. Professional layout, SEO optimization, indexing in the browser. The goal was to create a corporate site for online promotion.
FAQ
It depends on the type of site you choose and the tariff. Usually, it takes from 1 to 4 weeks. A site based on a ready-made solution takes about a week. If custom design is needed, it takes 2-4 weeks.
Yes, you have that opportunity. Your site will be created using a CMS, and you will receive access to the admin panel. The site management interface is user-friendly, understandable, and functional.
There are several reasons for this:
– We have many regular clients who order websites frequently and often multiple sites at once. Thanks to high turnover, we can afford to maintain a flexible pricing policy.
– Our servers are located in Russia, so purchasing a domain is cheaper than on foreign servers.
– We use our own CMS.S3 platform, which we developed ourselves. We don’t have to use intermediary services; all our staff, from developers and designers to managers, are in-house employees.
– Our offerings include a comprehensive package of services, which can be significantly more expensive if purchased separately from different companies.
According to the terms of the agreement, you are the owner of the website. You receive the rights to the developed website design, domain name, as well as the visual and textual content.
We provide you with access to manage the website through a CMS.
Choosing a Hosting Hosting is the place (server) where your website will be located.
Buying a Domain A domain is the address of your website on the internet (e.g., yourwebsite.com).
Installing CMS and SSL Security Certificate, Choosing and Installing a Theme, Initial Site Setup CMS is a content management system that simplifies the creation and management of websites.
Setting Up Functionality with Plugins Creating functionality, such as menus, user accounts, online payments, counters, calculators, and much more.
Preparing Texts and Images Preparing texts using keywords and phrases for website promotion, alt descriptions.
Creating Design and Making Adjustments Website design is the arrangement of content, a combination of all graphic elements on a web page.
Adapting the Website for Tablets and Phones Adaptation ensures optimal display and functionality on all platforms, enhancing user convenience and improving website rankings in search engines.
Optimization and Security It is necessary to install and configure plugins for:
- Security;
- Backup;
- Website speed.
Hosting + domain
~ €70/yearVarious tools and plugins for specific requests *
Price for development depending on chosen services and packages
*Not everyone needs this; tools can be both free and paid.
Types of Websites:
These types of websites cater to various business and user needs. We will help you choose the optimal solution and implement it at the highest level, providing all the necessary advantages.
Landing Pages/Business Card Sites
Description: Landing pages are targeted pages designed to promote a specific product or service and convert visitors into customers.
Advantages:
- High Conversion: Landing pages are specifically designed to maximize the conversion of visitors into buyers or leads.
- Simplicity and Efficiency: Minimal information and a clear call to action make landing pages an effective marketing tool.
Corporate Websites
Description: Corporate websites are intended to represent a company on the internet. They contain information about the company, its services, products, news, and contact details.
Advantages:
- Brand Strengthening: A corporate website helps to form and strengthen the company’s image, showcasing professionalism and reliability.
- Informing Clients: Easy access to information about the company and its products/services increases customer trust and boosts sales.
Online Stores
Description: Online stores allow selling goods and services online, providing users with a convenient way to shop.
Advantages:
- 24/7 Availability: The ability to make purchases at any time of the day increases sales and customer reach.
- Convenience and Functionality: Various tools for managing products, orders, and payments simplify the shopping process for customers.
Portfolio and Blog Platforms
Description: Portfolio sites are used to showcase work and projects, while blog platforms are for publishing articles and content.
Advantages:
- Presentation of Skills and Experience: Helps professionals and companies showcase their work and attract new clients.
- Improved SEO and Engagement: Regular content updates on blogs improve search engine rankings and increase audience engagement.
Information Portals
Description: Information portals provide users with access to a large amount of information on various topics (news, articles, analytics).
Advantages:
- Content Monetization: The ability to earn through advertising, paid subscriptions, and affiliate programs.
- Traffic Attraction: A high volume of content attracts a large number of users and increases site traffic.
Website Promotion is Not Included in the Development Cost
You can familiarize yourself with the types of promotion work carried out by our company here:
Promotion Prices
At the initial stage of website operation, we recommend our clients to launch Google Ads, which allows you to attract targeted visitors to the site from the first day. For this, we suggest using our Basic Plan.
The cost of promotion depends on several factors:
- The level of competition in your market segment;
- The region in which you operate;
- Whether you sell wholesale or retail.
If we consider full-fledged promotion with the goal of getting the site into the top 10 search results, it takes time (from two to three months or more, as search engines are quite slow in finding and accounting for changes on websites). For more advanced promotion and increasing conversions on the site, analytical services should be connected, for which our Professional Plan is suitable.
Google Ads Promotion
Google Ads network advertising campaign management service is designed to engage your target audience, increase the visibility of your business and increase conversions through the effective use of search and contextual advertising on the Google platform.
Services Provided:
Contextual advertising in Google Ads network: Setting up and optimizing advertising campaigns to attract targeted traffic.
Search advertising in Google Ads
SEO Optimization: Improving your website visibility in search engines to increase organic traffic.
Analytics and Reporting: Detailed reports on the results of advertising campaigns and recommendations for improvement.
Connection, customization and adaptation of third-party services for accounting of converted clients (GTM, GA4).
Connection of third-party services to track and improve user experience.
Stages of work:
1. Analysis and Strategy
– Market and Competitor Research: Analyze your industry and competitors to identify best practices and opportunities.
– Target Audience: Identify your target audience and create buyer profiles.
– Campaign Strategy: Developing a customized campaign strategy, including keyword and ad selection.
2. Campaign Setup
– Google Ads Account Setup: Setting up and optimizing a Google Ads account for your business.
– Keywords: Researching and selecting effective keywords to display ads to your target audience.
– Ads: Creating attractive and relevant text and graphic ads.
3. Optimization and Management
– Budget Optimization: Efficiently allocate your ad budget for maximum impact.
– A/B Testing: Conducting tests to determine the most effective ads and keywords.
– Bid Adjustment: Manage keyword bids to improve positions and reduce cost-per-click (CPC).
4. Monitoring and analytics
– Campaign Monitoring: Continuous tracking of campaign performance.
– Data Analytics: Use Google Analytics and other tools to analyze data and understand user behavior.
– Reports and Recommendations: Regular reports on campaign performance with recommendations for improvement.
5. Mobile Advertising
– Mobile Optimization:
– Customizing campaigns to attract mobile device users.
– Mobile Traffic Analysis: Track and analyze the effectiveness of mobile ads.
6. Local Advertising
– Local Campaigns: Set up campaigns to attract customers in your area.
– Local Ads Optimization: Adapt ads for local audiences.
Advantages:
1. Targeted traffic: Attract quality and targeted traffic that is more likely to convert into customers.
2. Flexibility and control: Ability to modify and adjust campaigns at any time for better results.
3. Measurable Results: Clear metrics and analytics allow you to track performance and ROI.
4. Fast results: Instant visibility of ads on Google search network and affiliate sites.
5. Increased sales: Increase conversions and sales with targeted ads.
The initial setup of the Google Ads office includes:
1. Analyzing the business and competitive landscape:
– Understanding business goals and target audience;
– Researching competitors and analyzing their Google Ads strategies.
2. Creating and setting up a Google Ads account:
– Creating a new account or optimizing an existing account;
– Customizing basic account settings such as currency, time zone, payment information.
3. Keywords and Market Research:
– Researching and selecting relevant keywords;
– Using Google Keyword Planner tools to analyze search volume and competition.
4. Creating campaign structure and ad groups:
– Developing campaign structure (e.g., categorizing into different product or service groups);
– Creating ad groups for targeting different audience segments.
5. Writing and creating ads:
– Developing ad texts, including headlines and descriptions;
– Creation of ad extensions (e.g., website links, phone numbers).
6. Setting up targeting:
– Defining geographic targeting (e.g., cities, regions);
– Setting up demographic targeting (age, gender, interests).
7. Defining budget and bid strategies:
– Setting a daily budget for campaigns;
– Selecting a bid strategy (e.g. manual bid management or automatic).
8. Campaign launch and testing:
– Checking that settings are correct before launching;
– Launching the campaign and initial performance monitoring.
9. Conversion tracking and analytics setup:*.
– Google Analytics integration with Google Ads;
– Google Tag Manager integration;
– Google Search Console integration
– Setting up conversion tracking to measure the effectiveness of your ads.
These steps are important from the beginning to ensure effective
management and optimization in the future.
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